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  • Solutions
    Predictive Campaign ROAS Predict the lifetime value of customers acquired by each campaign to make fast, confident decisions and spend efficiently.
    Live demo: Predictive analytics in action Get a personalized tour of Pecan.
    User acquisition
    Marketing Mix Modeling MMM completes your marketing measurement strategy and guides optimal budget decisions.
    Predictive Campaign ROAS Predict ROAS early in the campaign lifecycle and focus campaigns on the highest-value audiences.
    Campaign Optimization Using SKAN Regain granular understanding of user activity for more effective campaigns.
    Campaign Optimization Reach more of the audiences you want at a lower cost with predictive events.
    Lead Scoring with Predictive Analytics Let AI identify leads most likely to convert and optimize your revenue-generating strategies.
    Customer engagement
    Customer Churn Get proactive and retain customers before it’s too late.
    Customer Winback Drive customer re-engagement and personalize offers efficiently.
    Upsell & Cross-Sell Predict who’s interested in buying what and when to guide offers.
    Supply chain
    Demand Forecasting Streamline operations, reduce costs, and deliver products efficiently to satisfy customers.
  • Customers
    E-Commerce Website Doubles upsell conversions
    Major U.S. Company Uses MMM to save millions on marketing
    Wellness Services Provider Prioritizes customer outreach
    Fast Fashion Retailer Cuts overstock by 50% and improves sales
    High-Tech Manufacturer Reduces costs for specialized products
    All customer stories →
  • Resources
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    Predictive Analytics for Digital Marketing
    Maximize Your Marketing Budget With AI & ML
    The Data Analyst’s Guide to AI
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Latest Webinars

From Clicks to Conversions: Drive Performance with Marketing AI

Campaign Optimization
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Learn how to reach the right audiences with your campaigns and how AI unlocks customer potential and campaign performance.

May 12, 2023

Boost Campaigns and Customer LTV With Predictive AI

Campaign Management
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Today, digital acquisition campaigns too often lack efficiency, insight, and resources, resulting in lost opportunities and unrealized campaign goals.

March 2, 2023

Model Your Marketing Mix with Machine Learning

Marketing Performance
+1

Enhanced with the power of AI and machine learning, MMM guides data-driven decisions that improve budget utilization and advertising outcomes.

February 23, 2023

Maximize Campaign ROAS with Advanced AI

Campaign Management

Today, digital acquisition campaigns too often lack efficiency, insight, and resources, resulting in lost opportunities and unrealized campaign goals.

December 21, 2022

Predicting Loyalty & Retention with AI

Churn & Retention
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Businesses can leverage advanced analytics to not only adapt to customer shifts but predict behavioral changes that can help win and retain customers.

November 17, 2022

Harness the Power of Predictive Analytics

Marketing Performance

Learn how to leverage predictive analytics to support the entire marketing funnel - from acquisition to loyalty initiatives.

October 25, 2022

Advanced AI for Value-Driven Marketing in 2023

Marketing Performance

In this webinar, we discuss how marketers should mature their marchitecture to create more predictable outcomes in the year to come.

October 25, 2022

Leverage Predictive Analytics to Survive a Recession

We discuss the benefits of democratizing predictive modeling and show you how predictive analytics can support teams across the enterprise.

September 19, 2022

Beat Economic Challenges with Predictive Analytics

Explore how, with insight into the future, marketers can predict growth and create acquisition and retention programs with confidence through a recession and beyond.

August 22, 2022

Predict Business Outcomes & Connect with Consumers

Marketers are in need to become more proactive and make data-driven decisions to connect with customers and drive better business outcomes.

June 15, 2022

Grow Mobile Conversions & Revenue with Predictive

When mobile gamers have so many options, how can game developers build effective strategies to win and retain mobile gamers?

June 6, 2022

Predictive Analytics: Getting Actual Value from Machine Learning

In this webinar, we shared the essential components of predictive analytics to get value in the shortest time possible.

August 1, 2020

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