Measurement and Campaign Optimization Using SKAN | Pecan AI
Predictive analytics for iOS marketing

Measurement and Campaign Optimization Using SKAN

SKAdNetwork may have changed the rules of the game, but mobile marketers can still win. Achieve your iOS user acquisition goals with the help of machine learning. Regain understanding of user activity at a granular level. Then, take informed action on your campaigns, guided by reliable predictions.

"Using Pecan to predict LTV has proven to be invaluable in optimizing our campaigns’ performance on iOS. Pecan’s unique approach for dealing with marketing measurement challenges under the SKAdNetwork has increased our visibility and allowed us to allocate budget to campaigns that generate higher ROAS."

Pecan's Predictive GenAI drives business growth.