Why it matters that Meta has recognized Pecan’s experience in Marketing Mix Modeling and marketing campaign measurement.
January 29, 2024
Why digital marketers need to look beyond ChatGPT and incorporate multiple forms of AI to truly improve their marketing campaigns.
June 18, 2024
Pecan AI is now a Meta Business Partner for Measurement, recognizing our deep expertise and experience in supporting Meta advertisers.
November 15, 2023
Advance your career in marketing with these four essential skills and strategies for tomorrow’s data-driven marketing leaders.
May 6, 2024
Pixio acquired more high-value players by optimizing Facebook ad campaigns with Pecan’s pLTV predictions.
December 17, 2023
The CAA Club Group roadside product data science team chose Pecan when they needed a faster, automated solution for optimizing roadside assistance forecasting and staffing.
May 9, 2024
Pecan’s predictions identify which players may need a nudge to return, helping better target ads and conserve marketing resources. With refined foresight into player behavior, SciPlay is saving millions annually.
Pecan AI is the winner of the Insights and Analysis category in the 2023 Sales and Marketing Technology Awards.
UA and marketing teams have a more challenging job than ever due to changes in user-level data availability. AI technology can fill that gap.
July 6, 2026
