Unlock campaigns' potential with our pLTV playbook. Learn how to estimate customer value, tailor strategies, and allocate budgets effectively.
November 1, 2023
Learn how to calculate LTV in data analysis and make informed business decisions. Explore traditional methods and discover Pecan's platform for LTV predictions.
August 26, 2023
A mobile game maker wanted to increase player engagement. Using Pecan, they were able to cut the player churn rate in half with models built in a matter of days.
July 26, 2023
A social casino game publisher increased ARPU up to 30% by customizing upsell offers based on pLTV, conversion, and churn predictions.
With Pecan’s predictions, the user acquisition team could gain higher-LTV players more often and more cheaply, with three times the number of installs— and at one-third of the CPI.
Delivered in just 3 weeks, Pecan’s MMM offered granular budget insights and simulation tools that helped the team reduce its most popular app’s customer acquisition cost by 10% in the U.S.
Pixio acquired more high-value players by optimizing Facebook ad campaigns with Pecan’s pLTV predictions.
July 25, 2023
The CAA Club Group roadside product data science team chose Pecan when they needed a faster, automated solution for optimizing roadside assistance forecasting and staffing.
Pecan’s predictions offer Armor VPN confidence in their marketing campaign decisions, just like their cybersecurity solution provides subscribers peace of mind.
