Pecan Wins 2023 Sales and Marketing Technology Award
The Business Intelligence Group named Pecan AI the winner of the Insights and Analysis category.
July 19, 2023
NEW YORK & TEL AVIV — July 19, 2023 — Today, the Business Intelligence Group named Pecan AI the winner of the Insights and Analysis category in the 2023 Sales and Marketing Technology Awards program, also known as The Sammys.
The Sammys honor organizations and products helping to solve the challenges organizations have connecting and collaborating with prospects and customers.
Pecan AI helps companies address critical challenges, including tightening budgets, soaring customer acquisition costs, and limited access to data science and AI expertise. For sales and marketing, Pecan offers robust automated solutions for predicting customer lifetime value, targeting campaigns with predictions, and optimizing marketing spend with marketing mix modeling, among other use cases.
With Pecan’s user-friendly, low-code predictive modeling platform, every data analyst on every business team can gain the power of AI-driven predictive analytics, enabling them to make data-driven decisions and unlock the true potential of their data.
“We are incredibly honored to receive the 2023 Sales and Marketing Technology Award for Insights and Analysis,” said Zohar Bronfman, CEO and co-founder of Pecan AI. “This recognition reaffirms our commitment to democratizing AI for all marketing and business teams, empowering them to thrive in today’s dynamic market landscape.”
“We are proud to reward and recognize Pecan AI for their innovation and dedication to helping both the organization using their technology and the ultimate consumer,” said Maria Jimenez, Chief Nominations Officer, Business Intelligence Group. “It was clear to our judges that their efforts will improve how we all connect with the brands we love for years to come.”
About Pecan AI
Founded in 2018, Pecan is a low-code predictive analytics platform that makes predictive modeling accessible to business teams without hiring data scientists. With Pecan, companies can use customer and transaction data to accurately predict customer behavior, refine marketing budget allocations, optimize marketing campaigns, and other business outcomes. Pecan automates data preparation, model building, and deployment in a user-friendly interface. With thousands of models deployed in production, Pecan is now generating over 30 million daily predictions impacting billions of dollars in revenue for customers of all sizes in fintech, insurance, retail, consumer packaged goods, mobile apps, and consumer services. Learn more at www.pecan.ai.
About Business Intelligence Group
The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry award programs, business executives—those with experience and knowledge—judge the programs. The organization’s proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.