Learn how to reach the right audiences with your campaigns and how AI unlocks customer potential and campaign performance.
May 12, 2023
Discover how advertisers can adapt to a cookieless future and improve ad campaign performance. Explore alternative targeting methods and measurement strategies.
May 9, 2023
From the initial ideation of a campaign to measurement and reporting, AI can streamline workflows and automate tasks, freeing up time.
April 19, 2023
Discover how machine learning speeds up marketing mix modeling. Optimize your marketing strategies with automated MMM and AI.
April 17, 2023
Pecan AI today announced that it has been named the “Marketing Solution Provider of the Year” in the 2023 Data Breakthrough Awards.
April 13, 2023
The days of cookie-based attribution are numbered. Marketers need to proactively explore alternative approaches to prepare.
April 2, 2023
Unlock the power of machine learning for marketing with our five-step guide. Automate processes, analyze data, and boost your strategies.
March 23, 2023
Marketers have so many options for measurement today — but which should they choose, and how can they prepare for the future?
March 20, 2023
What is MMM, and what can it do? Marketing Mix Modeling helps marketers analyze tactics and optimize budgets. Get insights on ROI and more.
March 2, 2023
