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Expert Insights

Data Leaders
+2

How to Separate AI Buzz from the Real Deal

Separate AI hype from reality with expert tips on evaluating specific solutions to solve real business problems. Gain a competitive edge now.

June 12, 2024

Expert Insights
+2

AI’s Evolutionary Potential: Generative Meets Predictive

Zohar Bronfman, our CEO and co-founder, talks with PYMNTS about LLMs, the AI talent gap, and tying predictive models to business needs.

June 18, 2024

Expert Insights
+2

Predicting Baseline in Marketing Mix Modeling

Understanding your brand’s baseline is vital for an overall calculation of the impact of all your marketing strategies and tactics.

September 17, 2025

Churn & Retention
+2

How and Why to Calculate and Predict Customer Churn

Learn to calculate and predict churn with actionable insights. Discover the power of churn prediction for optimizing customer retention.

April 30, 2024

AI Adoption
+1

Busting Myths About AI and Predictive Analytics

There are a lot of bad ideas out there about AI’s role in business. Let’s bust some myths.

January 24, 2024

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