Predicted LTV over ROAS, uplift-rationed discounts, weekly churn warnings. 10 data-backed shifts for B2C growth teams, plus what to do this quarter.
November 9, 2026
A step-by-step path made for any analyst to build, evaluate, and deploy predictive models fast with an intuitive co-pilot, enterprise guardrails, and direct delivery of predictions to your workflows.
January 26, 2026
August 20, 2025
Drive your growth with five AI use cases for subscription e-commerce.
August 19, 2025
Discover why only 15% of organizations succeed with AI - and the proven strategies data leaders use to build foundations, governance, and ROI that actually deliver in 2026.
April 23, 2025
Predictive analytics makes it possible to see what’s next for your business, but there are many potential strategies to consider and implement.
March 14, 2024
Get our guide to the top 6 KPIs you can optimize using predictive analytics, with expected ROI and time to market for each.
March 4, 2024
Predictive analytics can transform your business and help you achieve your most significant metrics for success. Learn what it is and how you can start using predictive analytics today.
February 28, 2024
Will AI replace data analysts? Far from it. Learn how the role of data analysts is evolving in the age of AI.
February 15, 2024
Equip your team with the power of machine learning, and watch your KPIs soar. Learn why and how in our guide.
February 1, 2024
Learn how to optimize marketing efficiency and increase performance with Pecan's marketing mix modeling (MMM).
January 25, 2024
Marketing a mobile app today is an uphill battle. Learn about innovative, data-driven methods that can guide app marketers to success.
January 18, 2024
Don't worry about SKAN. You can regain understanding of user behavior and ROAS with machine learning and smash your iOS acquisition targets.
January 12, 2024
Make confident campaign decisions by predicting return on ad spend (ROAS). Allocate marketing resources efficiently for higher returns.
December 22, 2023
Ready to overcome today's UA challenges? Get our quick guide to how machine learning can help you attract and retain users.
December 20, 2023
The AI-Driven Performance Marketing Guide provides actionable insights on how to optimize your marketing efforts in a landscape that demands better results with minimal investment.
October 4, 2023
Retailers and e-commerce sellers can use their rich data for a competitive edge. Predictive analytics can boost revenue by optimizing customer experiences.
November 11, 2022
Learn how game developers use predictive analytics to drive mobile conversions, grow revenue, and track and predict future performance.
August 23, 2022
Learn how predictive analytics can help win and retain customers to optimize your business, even in a recession.
August 18, 2022
Learn how these four strategies can help you win and retain more customers through the recession and beyond.
