After only a few hours contributed time, a retailer with multiple brands saw an effective upsell model built from raw sales and customer data.
To achieve success in a highly dynamic market, ecommerce businesses must be able to stay one step ahead of their customers—by predicting their behavior and interests in advance.
Direct-to-consumer products are booming. But as incumbent brands adopt subscription models for product lines, DTC companies need to stay laser-focused on the immediate future with predictive analytics.
A leading insurance and financial services provider wanted to identify and execute cross-sell opportunities for various insurance types. Pecan worked with the marketing and sales teams focused on auto and home insurance.