Optimize Your App With Predictive Analytics
The advancement of artificial intelligence and machine learning has created great opportunities for mobile gaming and application companies. Whether you track application installs, retention, churn, daily active user or other KPIs, Predictive analytics uses data, statistics, and machine learning techniques to build mathematical models that can generate predictions about things likely to happen in the future…. is a great way to get ahead of these metrics and predict future business outcomes. Understand what users will do in the future and be proactive about your strategies.
Read this whitepaper to learn how predictive Analytics is a business practice that uses descriptive and visualization techniques to gain insight into data; those insights can then be used to guide business… can support:
- User acquisition campaigns and initiatives
- Advertising and user monetization
- User or player retention