Predictive Analytics Resources

Data People of the Future
How to structure impact-driven predictive analytics teams to create competitive advantages, gain operational efficiencies and future-proof your business.

Predicting Insurance Customers’ Needs with AI
Insurers are going all in on AI. Companies should know what customers will want next, before they themselves are even aware.

Predictive Analytics for App Marketing — Without SDKs
SDKs don’t have to be an obstacle with server-to-server integration. Avoid a heavy tech lift and fast-track predictive analytics’ growth potential.

Without This, 70% of Your App’s Users are Unknown
Predictive analytics can reveal likely future user behavior and determine pLTV and more to optimize your campaigns, even when individual-level data is limited.

Boosting Marketing ROI with Predictive Analytics
Optimize marketing campaign performance with foresight. Use predictions based on customer data to deliver campaigns directly to your ideal future customers.

The Ultimate Guide to Predictive Analytics
Get past the data jargon and learn the fundamentals with our guide to predictive analytics: the key ideas, implementation, benefits and more.

Maximize Cross-Sell & Upsell with AI
Sustained customer relationships are invaluable. This predictive approach boosts conversions, customer experience, and the value you deliver.